4 Types of Online Content

4 Types of Online Content

To attract readers to your website or blog, you should use the four main types of online content – text, graphics, audio, and video. Each of these kinds of content has its own benefits and drawbacks, and each appeals to different audiences. Your best bet is to use a combination of these types of content. Here is an overview of each type of content and when they should be used.

How to Measure Your Social Media Marketing

How to Measure Your Social Media Marketing

To determine your real business return on investment, you need to understand what your goals are. It’s important to be very specific about what you want to accomplish through your social media marketing. Take note of these four social media measurements.

9 Content Ideas to End a Dry Spell

9 Content Ideas to End a Dry Spell

It happens to every blog owner – you’re in a groove, and the content ideas are coming like crazy. But suddenly, the ideas stop flowing. What do you do? When you need new ideas for content on your blog, consider these nine basic starters that will work for any niche.

How to Protect Your Data

How to Protect Your Data

One of the most catastrophic events that could plague your small business is a computer crash. If the computer you’re using to run your business isn’t backed up, a crash could be devastating. Do you have protection against this kind of loss? One of the most important things you can do to keep from losing data is to back it up. Here are some common ways to back up your data so you still have it in case it’s accidentally lost.

How to Earn Trust from Your Audience

How to Earn Trust from Your Audience

If there’s one emotional marketing trick that you want to get right, it’s getting your audience to trust you. Trust is the one emotion that makes your audience want to pay for your products or services. Money is very personal, and your audience must trust you to give you some of it. Here are several ways you can earn trust from your audience.

Outsourcing Your Website Design and Maintenance

Outsourcing Your Website Design and Maintenance

Thanks to technology available today, you don’t have to be a designer to create a website that gets results for your business. However, if you really want to leverage other people’s time so that you can create a balanced and viable business for yourself, you should consider outsourcing your website design and updates to professionals. Before hiring a professional designer, follow these tips to set yourself up for success.

How to Create Powerful Headlines

How to Create Powerful Headlines

You have mere seconds to capture a reader’s attention. One of the single most powerful tools you have to accomplish this task is headlines. Here are a few tips to help you create compelling and powerful headlines.

10 Things to Do after Installing WordPress

10 Things to Do after Installing WordPress

So you’ve set up your new website or blog on WordPress. What’s next? Tackle these 10 things to do after installing WordPress as soon as you can.